Benedetti Life Ethical & Sustainable Luxury Fashion Brand Launched in Ljubljana

June 21, 2019

After attending last week's London release of Exploring Extraordinary, a book that explores the history of Rolls Royce and Bentley and also features the work of Mateja Benedetti, the designer's latest venture, Benedetti Life, has now launched both an online store and showroom in Ljubljana.

Online preorders can be made for Benedetti Life's Parrots' Poetry collection, which the firm sees as a way to reduce overstocking and therefore avoid potentially unsold items that then become textile waste.

Starting this Monday, June 26, 2019, customers will also be able to place made-to-measure orders from the collection with a Morro Sartoriale tailor.

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

The Benedetti Life showroom opening, at Kristalna palača in BTC City, was hosted by the always positive and friendly Manca Košir, the Slovenian author, journalist and environmental activist, and Moda Mi&Lan and Morro Sartoriale label CEO Milan Mörec.

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Benedetti Life is a sustainable and animal-free luxury fashion label, founded by the award-winning designer Mateja Benedetti. The Benedetti Life fashion line was created in response to mounting reports on the devastating impact fast fashion has on the environment, animal and human wellbeing.

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Photo: Bostjan Podlogar

Morro Sartoriale

The Morro Sartoriale showroom, which is located in Kristalna palača at BTC City, Ljubljana is an exclusive host of the Benedetti Life showroom, where customers can order made-to-measure Parrots’ Poetry Collection designs with the Mi&Lan tailor every Monday between 8:00 and 11:00 and every Wednesday from 11:00 to 18:00. Bookings can be made by calling 070 669 669 or writing to narocanje@morro.si.

 

 

Mateja Benedetti